How to Drink Beer

WOW, I am impressed anyone is even reading this release …..  but, as always thanks for your support!

-First, we assume you stored you beer in a cool environment (refrigerators do well here) and at 45F – 55F.  Temperatures much lower than this detract from the flavor and aroma and actually numb the tongue. I'll include a release soon on the recommended temperatures for each style of beer in a later release.  Also, your beer should be stored upright and not on the side.

-We generally endorse a cold (not frozen) CLEAN glass.  The proper glassware is a bonus, but not required, as long as the top is wider than the bottom to allow for release of aroma to the nose.

-We suggest you NOT tilt the glass throughout the pour, but rather gently pour the beer with the glass at a 45 degree angle until 50% full, than pour the beer straight into the glass for maximum foam (not overflowing) 1 – 1 1/2” of foam is perfect.

-Let the head settle, take a look at the shade, than place your nose close to the head and take a good sniff of the aroma.  FYI.  “We taste what we smell and see”.  This is one reason why craft beer only uses the finest of hops and malted barley.

-As you drink, breath through your nose to continue to smell the aroma

-Take notes on the style and brand for future reference. It’s fun to compare different craft beers.

-Drink and enjoy. 

I hope you do not consider the folks at Nor’easter Brewing Company snobby, but we endorse you drink our beers out of a glass and not directly out of the bottle …. Would you drink fine wine or spirit liquor directly out of the bottle?